Client Needs
A leading technology firm wanted to update the content on its website and tasked its company’s creative team with the job. While its in-house staff was able to produce average quality content, the information wasn’t nearly as complete and in-depth as the company wished. Also, the creative team was not producing enough content to keep on schedule. The company knew the situation had to change but knew hiring full-time technical writers would cost too much and contacted Essential Data Corporation. EDC was able to provide a diverse pool of contract technical writers experienced in each of the topics that needed to be updated.
EDC Solution
With a pool of contracted writers from Essential Data Corporation, the company was able to hire the types of technical writers experienced in the topics it needed. The fact that the writers were also contracted meant that the writers were paid by the document, bringing the website up to date and under budget. With the technical writers from EDC already adept in the different topics on the website, they did not need any time to research the issues. As such, the updates to the website content were finished on schedule.
Benefits
With its website content up to date, the company experienced greater traffic on its website. This led to greater impressions and conversion rates, thus creating more business for the website. At first, the company thought that hiring outside full-time writers would not only be over budget but also the project would be slowed down. With Essential Data’s help, the company got the writers it needed under budget. No matter the size of the budget, Essential Data Corporation can help find the technical writers you need.
